Opt-outs are normal. However, high opt-out rates signal a real problem. Your list shrinks. Your deliverability weakens. And your revenue drops. The good news is… Read More »How To Reduce SMS Opt-Out Rates (Psychology + Message Frameworks)
Customer support can either protect revenue or leak it. When support feels slow, customers cancel, request refunds, or switch to a competitor. However, when support… Read More »SMS Customer Support: How to Turn Texting Into a Retention Engine
SMS can drive fast sales, but only when it follows a plan. Many brands treat texting like a promo blast channel. They send discounts, hope… Read More »How to Build SMS Funnels That Convert (Step-by-Step + Examples)
Text messaging continues to outperform many other marketing channels. People read texts fast. They respond fast. They buy fast. Because of this, SMS has become… Read More »Increase Sales With These 4 Simple Text Message Campaigns
Black Friday is fast. Customers bounce between brands, apps, and tabs. Deals shift. Stock disappears. The competition tightens every hour. Because shoppers move quickly, brands… Read More »Does SMS Marketing Really Work on Black Friday?
Peak shopping season brings high stakes for every brand. Customers shop more. They compare more. And they expect faster communication. Because of this shift, SMS… Read More »Peak Shopping Season: What Do Consumers Want via Text Messages?